YBSE 2024

Yiwu International Baby Stroller Expo & E-commerce Selection Conference 2024

Date：22024.05.24~26

Address：Yiwu International Expo Centre

web：www.strollerexpo.com

Hosted by

China General Chamber of Commerce

Organized by

Yiwu Brand Light Exhibition Co., Ltd.

Exhibition Introduction

As a professional procurement fair in the baby stroller industry in China, Yiwu International Baby Stroller Expo & E-commerce Selection Conference 2024 (hereafter referred to as YBSE) aims to service as a window for manufacturers to directly connect with global target buyers in Yiwu, as well as establish trade relationships and broaden business opportunities. Relying on the advantages of Yiwu as the world's largest wholesale market of small commodities and unique e-commerce resources, YBSE covers a wide range of exhibits, including baby strollers and accessories, walkers, bicycles, car seats, electric strollers, scooters, tricycles, etc. During the exhibition, YBSE specializes in docking with domestic and foreign professional buyers focusing on the mainstream e-commerce platforms, cross-border e-commerce, live commerce bases, community group-buying, which devotes to establish the first domestic e-commerce platform for centralized purchasing of baby stroller products at home and abroad.

Buyer Resources

Advantage1：Foreign trade procurement

There are more than 3,000 foreign trade organizations, and the number of resident foreign merchants has reached 20,000. Furthermore, the foreign passengers throughput of airport have reached 206,600 people a year. Yiwu has established trade relations with more than 100 countries and regions all over the world, and its commodities have been exported to more than 200 countries and regions on the five continents of the world.

Advantage2：Unique e-commerce environment and geographical advantages

Yiwu is one of the earliest cities in China to develop e-commerce and cross-border e-commerce. According to statistics, there are 108,000 Taobao (including Tmall) accounts registered in Yiwu, and nearly one-tenth of Taobao Crown stores that have processed more than 500,000 transaction are in Yiwu. Yiwu International Trade City, and Taobao village such as Beixiazhu, Dongfuzhai and Qingyanliu have become the bases for well-known e-commerce sellers from Tiktok, Kuaishou, Alibaba.com, DHgate.com, Taobao, Pinduoduo, JD.com, etc. to pick up the goods. Relying on the logistics system for "New Eight Roads" connecting the five continents and the four seas by roads, railways, sea routes, aviation and Madrid-Yiwu train, commodities made in Yiwu are sold to the world. Besides, the cost of express delivery and storage is more than 20% lower than that of first-tier cities.

Advantage3：The first professional e-commerce exhibition and cross-border selection conference for baby stroller industry

As a grand event for the baby stroller industry, the show will attract numerous powerful single product manufacturing enterprises and the leading e-commerce enterprises to participate in the exhibition, and a large number of local foreign trade merchants and traditional buyers are going to visit the site with a purpose to purchase or communicate.

Advantage4：Precise focus on target groups

Point 1: only baby stroller buyers can participate. 

Point 2: During the exhibition, a number of single product manufacturers matchmaking meetings & selection conferences will be held, so that buyers can accurately direct connect with powerful factories.

Advantage5：Professional baby stroller buyers will be invited across the whole network

Coverage 1: Taobao baby stroller top and medium e-commerce 

Coverage 2: Pinduoduo baby stroller top and medium e-commerce 

Coverage 3: JD baby stroller top and medium e-commerce 

Coverage 4: Cross-border e-commerce: Amazon, AliExpress, Alibaba.com, Yuguo, DHgate.com, AliExpress, onion Global, Shopee, Lazada, Lark, petal search, Wish, Walmart, eBay, Shopline, Ueeshop, Newegg, Joom, Cdiscount , Filmart, etc. 

Coverage 5: Professional buyers from Yiwu International Trade City and foreign trade organizations in Yiwu 

Coverage 6: Distributors from all over the country 

Coverage 7: Professional buyers from traditional channels in Zhejiang Province 

Coverage 8: Live commerce bases and community group buying in Yiwu

Advantage6：One-stop service for all needs

Service 1: Demand for explosive products 

Service 2: Demand for creative new products 

Service 3: Demand for expanding product line 

Service 4: Demand for extending products related to baby stroller 

Service 5: Looking for the needs of single-product champion intelligent manufacturing enterprises 

Service 6: Demand for supply chain platform Service 7: Demand for connecting the industry

Advantage7：Informative activitie

Manufacturer Matchmaking Meeting 

Matchmaking Meeting for Overseas Buyers of Baby Stroller 

Cross-border Selection and Matchmaking Meeting 

New Product Launch Conference for Baby Stroller Brands

 Major Exhibits

◆ Strollers, 

◆ baby strollers and accessories,

◆ walkers,

◆ bicycles, 

◆ car seats, 

◆ electric strollers, 

◆ scooters, 

◆ tricycles, 

◆ mother and baby products, 

◆ baby home and living products, 

◆ baby clothing, 

◆ baby food and health care products.20

Buyer Channel

The invitation of exhibitors is based on previous exhibition statistics. More than 1 million tickets will be printed and distributed in small commodities cities, professional streets and production bases across the country. Furthermore, the special report of the show will also be printed and distributed to exhibitors and visitors at professional exhibitions such as the East China Fair, Canton Fair, China-ASEAN Expo. At present, the organizing committee plans to set up a special customer invitation group, which will not only invite sellers from offline commodity cities and professional markets, but also famous e-commerce top sellers from Taobao, Pinduoduo, and JD.com. based on cross-border platforms such as Amazon, AliExpress, DHgate.com, Yuguo, onion Global, shopee, eBay, etc., baby stroller selection conferences will be held at the exhibition site.

Exhibition Process

• Fill in the "Application Form" and fax it to the organizer committee. 

• Booth fees for exhibitions must be paid within five days after the booth is /confirm/ied. 

• After confirming the booth, the organizer will issue the "Exhibitor Manual" to exhibitors, which includes the information about the introduction of the pavilion, the transportation of exhibits, the design and construction of the exhibition stand, the arrangement of travel and accommodation, and the rental of articles. Exhibitors must fill in the relevant forms in the manual as required and mail to the organizer committee before the deadline. 

• The principle of booth allocation is " first book and pay, then /confirm/i".

Booth Reservation

Please book the booth of YBSE 2024. The sooner you reserve , the better position you will get. The show can help you to increase exposure rate, stay ahead of the competitor, and open up unique business opportunities.

To reserve the booth or learn more information, please contact:

 Tel : (86-21) 6439-6190

E-mail: info@zhongliexpo.com